Tim Peacock began his career in Automotive in 1998 in the parts department at Forbes Chevrolet. He progressed through different management roles including Parts Manager, Sales Manager and Fixed Operations while attending Saint Mary’s University part time. He went on to join the team at Macphee Chevrolet in Fixed Operations before it was acquired by Steele Auto in 2011.

In 2015, Tim was given the opportunity to lead the team at Steele Volkswagen as General Manager and in 2016 moved to Colonial Honda where he managed the team through several years of continuous growth.

Tim brought his leadership style to the corporate team in 2021 as VP of Retail Operations where he manages the development of dealerships throughout Nova Scotia and New Brunswick.